We have known for a long time Google Captcha would be incorporated in Pokemon Go, and it has been for awhile now, but trainers are now reporting it at higher frequency than before; especially Pokemon Go Plus users. This is a good thing because annoying botters will hopefully fail as badly as Paris Hilton’s acting career.
To explain, Niantic has promised enhanced security measures to tackle the rampant cheating. Google Captcha is designed by Google. It asks you to confirm you’re not a robot; this may seem like simple technology, but it is not: It measures everything you do before, during, and after the confirmation click. Then, after confirmation, you’re directed to select a certain image out of nine.
Below are pictures of this process:
The excessive cheating has been a focus for Niantic since early August; they reallocated labor resources to protect the integrity of the game which hindered newly released-content. In fact, the launch of Pokemon Go in Latin America was delayed because of the rampant cheating (August 4th blog). So when players supported third-party trackers and complained about lack of new content, they were contributing to the reasoning for said delayed-release, although we acknowledged Niantic must do a better job at communicating with the player base.
Niantic is a small company and the more resources required defending the game’s infrastructure, the less content we receive: they do have plans increasing their labor force from 70 employees to 150, however, so that’s a plus.